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October 6, 2025
UK Regulators Launch Joint Crackdown on Motor Finance Claims Practices
The FCA, SRA, ICO, and ASA have joined forces to tackle misleading promotions, aggressive marketing, and unfair exit fees across the motor finance claims sector.
A coalition of UK regulatory bodies has launched a coordinated initiative to target misleading advertising, inadequate disclosure, and excessive exit fees imposed by claims management companies (CMCs) and law firms operating in the motor finance claims market.
The joint intervention involves the Financial Conduct Authority (FCA), the Solicitors Regulation Authority (SRA), the Information Commissioner’s Office (ICO), and the Advertising Standards Authority (ASA). The action follows growing concerns that consumers are being enticed into agreements without clear information and subsequently hit with steep penalties when attempting to cancel contracts.
Utilizing powers under the Consumer Rights Act 2015 and the Digital Markets, Competition and Consumers Act 2024, the FCA has required nine law firms to provide details regarding their exit fee structures. Furthermore, two FCA-regulated CMCs have agreed to revise their exit fee terms, while two others have ceased client onboarding and advertising until they can demonstrate full compliance with regulatory standards. Enhanced monitoring by the FCA has already resulted in the removal or modification of more than 740 misleading advertisements since January 2024, many of which made unrealistic claims regarding compensation values and success rates.
Alongside the FCA's measures, the SRA is currently investigating 76 law firms engaged in high-volume claims processing and has closed five firms to safeguard the public. The ICO has also initiated multiple investigations after receiving more than 230,000 spam reports concerning unlawful and unsolicited direct marketing linked to motor finance claims since January 2025. Concurrently, the ASA is conducting reviews of advertising standards across the sector.
To ensure consumers understand their options, the FCA has rolled out a £1 million public awareness campaign across digital platforms and radio. The campaign highlights that individuals can pursue motor finance compensation directly without hiring a CMC or law firm, avoiding the loss of a significant portion of any payout to third-party fees. Regulators advise consumers who experience unfair treatment, data misuse, or unreasonable charges to first complain to the firm involved and escalate unresolved disputes to the Claims Management Ombudsman or Legal Ombudsman.